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Table 1 Factor loadings for varietal attribute preferences (n = 87)

From: The role of variety attributes in the uptake of new hybrid bananas among smallholder rural farmers in central Uganda

Variety attribute

Factor loadingsa

Factor 1

Factor 2

Factor 3

Tolerance to drought

0.809

  

Tolerance to poor soils

0.791

  

Tolerance to pests and diseases

0.701

  

Bunch size

0.685

  

Early maturity period

0.614

  

Sucker production

0.610

  

Taste

 

0.830

 

Texture when cooked

 

0.679

 

Flavor

 

0.677

 

Color of the food when cooked

 

0.652

 

Plant height

  

0.892

Resistance to wind

  

0.788

Eigenvalues

5.241

1.401

1.177

% of variance explained

43.675

11.674

9.808

  1. aExtraction method: principal component analysis and rotation method: Varimax with Kaiser normalization. Only attributes with absolute factor loadings > 0.5 are included
  2. Farmer preferences scored on a scale of 1–5 and then recorded as a binary, where 1 = important attribute, 0 = not important