Table 2 Factor loading for consumer perceptions on processed foods
Statements used in perception analysis: I would (would not) consume processed foods because of… | Factor loading | ||
|---|---|---|---|
PB | SI | AS | |
Employment and incomes benefits for farmers providing raw materials | 0.79 | – | – |
Environmental benefits associated with their consumption | 0.75 | – | – |
Presence of safety and nutrition information on labels | 0.41 | – | – |
Hygiene issues related to food processing | – | 0.74 | – |
Cultural inhibitions on consumption | – | 0.58 | – |
Perceptions of members in the community (if they consume it, I also do) | – | 0.55 | – |
Their availability and accessibility | – | – | 0.82 |
Their safety of the product (presence or absence of additives) | – | – | − 0.48 |