Table 1 CATWOE analysis of interaction between OrganicFe Co. and farmers
Relevant systems | Problem situation | CATWOE analysis | |
|---|---|---|---|
Interaction between OrganicFe Co. and Farmers | Lack of knowledge about qualities desired by farmers Lack of trust from farmers Pride of farmers, not wanting to bandwagon OrganicFe Co.’s fertiliser is not the cheapest in the market Incompleteness of SOP provided by OrganicFe Co. Farmers would not buy the fertiliser continuously Possibility of crop failure from other causes | Transformation | Research for composition of organic wastes to get the best quality of fertiliser for specific crops Selection of the right promotion and socialisation method for specific type of farmer Selling the fertiliser and utilising the fertiliser in farming to improve produce conditions |
Actor | OrganicFe Co., Farmers | ||
Customer | Farmers | ||
Owner | Provider of other resources for farming activities, Regional Development Bank | ||
Environment | Research facilities of OrganicFe Co., testing grounds, Farmers’ place | ||