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Table 4 LCM estimates of precooked beans product attributes and segment membership

From: Consumer demand heterogeneity and valuation of value-added pulse products: a case of precooked beans in Uganda

Attribute Multinomial logit model Latent class model
Nutrition enhancement lovers Conservative self-reliant bean consumers Precooked bean enthusiasts
Utility function estimates: precooked bean attributes
 ASC − 1.7409***
(0.1363)
− 5.6721***
(0.4747)
− 3.5850***
(1.0841)
0.4933***
(0.1855)
 TIME − 0.0082***
(0.0017)
− 0.0155***
(0.0056)
− 0.0106
(0.0115)
− 0.0075***
(0.0025)
 FUEL 0.0051***
(0.0010)
0.0134***
(0.0042)
0.0188**
(0.0093)
0.0048***
(0.0015)
 NUTRI 1.6555***
(0.0513)
4.1696***
(0.2125)
1.6852***
(0.3883)
0.6213***
(0.0810)
 WATER 0.1553***
(0.0473)
0.2159
(0.1527)
− 0.4683
(0.4934)
0.3425***
(0.0677)
 PRICE − 0.0061***
(0.0006)
− 0.0073***
(0.0019)
− 0.0344***
(0.0077)
− 0.0077***
(0.0008)
Segment membership function estimates: consumer characteristics
 Constants − 0.1316
(0.2692)
− 1.2409***
(0.4307)
 Age of the respondent (Ln years) − 0.0001
(0.0009)
− 0.0011
(0.0013)
 Sex of the respondent (1 = male, 0 = female) − 0.4845**
(0.2370)
− 0.3201
(0.4631)
 Education of the respondent (1 > primary level, 0 ≤ primary level) 0.5313**
(0.2359)
0.1253
(0.4137)
 Bean supply sufficiency (1 = self-sufficient, 0 = not self-sufficient) 0.8200***
(0.2446)
0.5915**
(0.2447)
 Processing benefits (PB) index 0.1307
(0.1090)
− 0.5639**
(0.2438)
 Consumer location (1 = urban, 0 = otherwise) 0.3316
(0.2452)
0.0825
(0.4171)
 Quantity of beans consumed per week (kg) − 0.8211***
(0.2445)
− 0.5944**
(0.2445)
 Household types (1 = dual household, 0 = otherwise) 0.0116
(0.2285)
− 0.7860*
(0.4069)
  1. Model simulation: MNL LL = − 3210.53, AIC = 6433.1, BIC = 3235.35, R2 Adj = 0.1742, LCM: LL = − 2738.23, AIC = 5548.5, BIC = 2887.09, R2 Adj = 0.3589, observations (choices) = 3906, sample size = 558
  2. Dependent variable is the Choice option selected by the respondent
  3. *p < 0.10; **p < 0.05; ***p < 0.01
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